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Twitter: Replies Are Now Mentions


Twitter Blog: Replies Are Now Mentions: “We’re updating the Replies feature and referring to it instead as Mentions. In your Twitter sidebar you’ll now see your own @username tab. When you click that tab, you’ll see a list of all tweets referencing your account with the @username convention anywhere in the tweet—instead of only at the beginning which is how it used to work. So for me it would be all mentions of @biz. For developers, this update will also be included in the APIs.”

So why is this great news? It’s news foremost because it removes the need for a client application or website to find those hidden @ mentions. This feature alone will greatly increase my enjoyment and usefulness of Twitter.

So why now?

So, we started linking the @username references and collecting any tweets that began with @username on one page to make them easier to track.

However, folks started getting more inventive as they often do. Now people include @username mentions in the middle of tweets as a way to simply reference another account. For example: I’m flying @jetblue to Boston. Also, folks reference multiple accounts in a single tweet like this: I’m flying @jetblue to Boston with @ev @crystal and @goldman.

Well, that’s sums it up for me anyway. I was quick to pick up using the @ to reply, and likewise immediately adapted to using it internal to the 140 characters. It was probably the #1 feature request in the clients.

Will this kill client use for some? Sure it will. Opening the API though will likely remove a large amount of overhead from client applications. Resources previously spent tracking those embedded mentions.

Screenshot from the blog post:

jpgmentions Twitter: Replies Are Now Mentions

Here’s an example from my own @tojosan page:

Twitter _ @Tojosan.jpg

I’m excited about this and I hope each of you take a few minutes to explore using it, and that goes for developers as well.

Yours,
Todd
@tojosan

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  • If it is not broke do not fix it! This is not always a true statement, always room for improvement, but this change of @ not a good one I think!
  • Twhirl picks up internal @replies now. It didn't used to.
  • It seems all of the apps had started doing that. Now they'll be able to streamline that pick up straight from the api for Twitter.
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